Your Energy Drink Has 0g of Protein. Here's Why That Matters.
Flip Your Can Over. Find the Protein Line.
Caffeine — and that's about it. None of them give your body the one macronutrient it needs to build, recover, and perform.
The Side-By-Side
| Prox | Celsius | Monster Ultra | Red Bull | Alani Nu | |
|---|---|---|---|---|---|
| Protein | 20g | 0g | 0g | 0g | 0g |
| Caffeine | 200mg (natural) | 200mg | 150mg | 80mg | 200mg |
| Sugar | 0g | 0g | 0g | 27g | 0g |
| Calories | 90 | 10 | 10 | 110 | 10 |
| Collagen | ✅ | ❌ | ❌ | ❌ | ❌ |
| Taurine | ✅ | ❌ | ✅ | ✅ | ❌ |
Why Protein in Your Energy Drink Matters
Energy Without the Crash
Caffeine alone = spike then crash. When combined with protein, your body processes it differently. Slower absorption, extended energy curve, no blood sugar roller coaster.
Caffeine + protein produces more sustained alertness and fewer jitters than caffeine alone. (Haskell et al., 2008, Psychopharmacology)
"Clean energy without the jitters and protein packed!! The energy drink I'm willing to pay the price for!"
Your Muscles Need Fuel — Not Just Stimulation
3+ hours since your last meal? Your body is in a catabolic state — breaking down muscle for amino acids.
That 10am energy drink gave you caffeine but zero raw material for repair. A Prox gives you both — 200mg natural caffeine + 20g protein to flip back to anabolic.
The Calorie Math
for the same protein and caffeine Prox delivers at 90 calories.
You're already spending $3 on an energy drink AND $3 on a protein source.
Prox is both for $4.
Natural Caffeine Hits Different
Most energy drinks use synthetic caffeine. Prox uses caffeine from green tea and green coffee beans.
- Green tea caffeine increased fat oxidation during exercise by 17% vs. placebo (Venables et al., 2008)
- Green tea extract enhanced fat oxidation ~25% more than synthetic caffeine at equivalent doses (Hodgson et al., 2013)
- L-theanine in green tea reduced susceptibility to distraction vs. caffeine alone (Haskell et al., 2008)
What Real Switchers Say
"Prox is so much better than Alani, Monster, or Celsius. There is no going back."
"Doesn't taste like protein — it feels like I am drinking a Red Bull, but much healthier!"
"I was making a drink every day that included whey protein, an energy drink, and collagen. This makes that so much easier!"
One Can. Two Problems Solved.
Caffeine + 20g protein + collagen + taurine. Zero sugar. 90 calories.
20g protein · 200mg natural caffeine · 0g sugar · 90 cal
